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1x3 A Xpressions XSNAP Pop Up Display
1x3 A Xpressions XSNAP Pop Up Display Optima Graphics, with the Xpression's Snap Replacement Panel Displays system, has certainly given the industry something to talk about as the industries first truly 3 dimensional exhibit system. When you first witness the Xpression's being set up and realize that the skins remain on the frame when collapsing the display and also during shipping, you have to be amazed. Because the Xpression's has so many features and benefits that other systems don't have, it's certain to continue to be a popular product for many years to come.
Optima has become the premier graphics supplier for the display industry in the US. How did Optima achieve this lofty position in the trade show market? To begin with, the founder of Optima Graphics, Jim Hoffman, did a phenomenal job communicating with the group of distributors that were available to him, and by placing new cutting edge products in the hands of those distributors, developed a tremendous amount of loyalty from them. Jim knew that new products was one avenue to differentiate Optima from everyone else, but he was establishing more than that to offer people who were customers of his. It's common knowledge that you can have good products, but if you can't get them out the door and to your customers in time, it's of no consequence. Optima has set the standard of achievement so high for their competitors in that regard, that it's difficult for others to compete with them in the category that matters most; fast turn-around times. Finally, it should be said that the culture at Optima is conducive to attracting a group of great people who work hard to please their customers and meet the needs of the distributor network they serve. So, when it comes to suppliers in the industry who are loyal to the trade show associates they serve, Optima wins hands down, each and every time.
As the online trade show exhibit business keeps expanding, ShopForExhibits has become a major retailer in the online exhibit business, and because of that, are regarded to be a wealth of expertise about the exhibit industry. Lowell Nickens, who is president of SFE, got his training in the trade show business by first starting and running a trade show contracting business for 10 years which was later purchased by GES. For 21 years he was president of Classic Exhibits which he created before moving on to the internet display business. Most of the systems that Classic sold before 2006 were systems that Lowell created himself, and the knowledge of all the products he sells can be an invaluable resource in choosing which product you should purchase. We sincerely hope that you will take a few minutes to look at the trade show exhibits systems that we represent, and then call us and let us assist you to meet your exhibit marketing objectives.