Skip to main content

Trade Show Displays Blog

Trade Show Displays | Rentals, Rule #1 It's All About Graphics

Display Rentals - Rule #1-It's About Graphics

Saturday, November 21, 2009 - 10:47pm

A Trade Show Displays Tip:

What's the single most important aspect in considering renting a Trade Show Display?

The answer might surprise you! Being able to rent trade show displays isn't anything new, because for as long as trade show displays have been around there has always been somebody that was more than willing to rent you a booth rather than sell it to you; especially if you rent it over and over again. In the trade show decorating business, the old adage was always; "why sell something to an exhibitor when you can rent it to him over and over?"

... [more]
Trade Show Displays | Rentals are About Managing the Variables

Rentals - Rule #2 Manage the Variables

Friday, November 20, 2009 - 10:54pm

A Trade Show Displays Tip:

In my first post related to Display Rentals, I talked about the importance of renting a system, that when combined with the right graphic package, wouldn't "look like a rental." This piece of advise is still at the top of my list, but not far behind it is renting a system which allows you to economically manage the variables at trade shows. Here are perhaps the most important variables:

... [more]
Trade Show Displays | Rentals are About Managing the Electrical

Rentals - Rule #3 - Managing the Electrical

Thursday, November 19, 2009 - 12:22pm

A Trade Show Displays Tip:

How trade show electrical has changed! Not just for display rentals but for all trade show booths. Once upon a time you could get a 500 watt outlet for $20-$30 and plug in your extension cords and be on your way. The only time you needed to pay for labor is if you needed to have the power wired into an electric motor or some other device. Then, as we all fondly remember the good old days in Chicago at McCormick place when the electricians had jurisdiction over screwing in our light bulbs?

... [more]
Trade Show Displays | Pitfalls of Poor Quality Part 1

The Pitfalls of Poor Quality : A Case Study, Part I

Sunday, October 25, 2009 - 5:53am

A Trade Show Displays Tip:

Image, Inc. was a new video production company on the scene – a group of advertising agency defectors that pooled their resources to start a company that catered to delivering smaller businesses the high end video product they needed but with the personalized customer service that was often lacking from the larger sized vendors. Their initial customer base was derived largely from word of mouth – culled from their original client roster from their old company.

... [more]
Trade Show Displays | Pitfalls of Poor Quality Part 2

The Pitfalls of Poor Quality : A Case Study, Part II

Sunday, October 25, 2009 - 5:52am

A Trade Show Displays Tip:

In the last post we discussed the experience of Image, Inc., a video production company that while just starting out, was interested in making their industry premier at an upcoming trade show. Having looked into purchasing trade show booths and having made a decision to participate, the company came to the trade show woefully unprepared to match the quality of trade show displays boasted by other companies.

... [more]
Trade Show Displays | Trade Show Exhibits for Start-Ups

Trade Show Exhibits for Start-Ups

Friday, September 25, 2009 - 5:49am

A Trade Show Displays Tip:

Working for a start-up company requires an unusual commitment. For one, there is the necessity of doing things from the ground up so as to build a business that is self-sufficient and viable in the industry; this often requires employees wearing many hats at least in the beginning.

... [more]
Trade Show Displays | Think Variety When Planning Display Booths

Think Variety When Planning Display Booths

Tuesday, September 22, 2009 - 7:44pm

A Trade Show Displays Tip:

If your company is participating in an upcoming trade show, chances are that you have spent many an hour planning your trade show exhibits; specifically what you want to bring with you, how you want to arrange your display booths, the pieces that are important to display, and those elements that you feel will set you apart from your competition. 

... [more]
Syndicate content